Work | Copywriting for print
“I didn’t have time to write a short letter, so I wrote a long one instead.” – Mark Twain
As someone who started out in newspapers, then magazines, then direct marketing, you can’t beat that extra element of danger involved in writing and editing something that—unlike a website—can’t be changed after publication. None of this sneaking into the CMS to correct a typo, hoping no-one noticed.
BC Women's Hospital Foundation
Quarterly donor newsletter.
Discovery Software
A series of factsheets selling a new digital product for schools.
BC Government
Leaflet promoting a patient survey.
Sauder School of Business
Magazine print ad for alumni network launch.
Best Buy
Brochure for in-store recruitment campaign.
VGH & UBC Hospital Foundation
Series of stories for 2018 annual report.
Sauder School of Business
2014/2015 annual report.
Sauder School of Business
Copy for a series of rebranded program brochures.
OnTrack Media
Series of mailers to promote agency's new digital annual report product.
AFG Research
Factsheet on new dental research product.
BC Women's Hospital Foundation
Annual report stories.
BC Women's Hospital Foundation
Leaflet for use in hospitals.
BC Women's Hospital Foundation
Direct mail letter for fundraising drive.
BC Women's Hospital Foundation
Quarterly donor newsletter.
Best Buy
Ads for in-store recruitment campaign.
Best Buy
Weekly ad promoting new products and offers.
Edinburgh Academy
Brochure for events venue.
Edinburgh Academy
Brochure for private school.
The Lundin Foundation
2016 annual report.
The Lundin Foundation
2017 annual report.
Sauder School of Business
Newspaper ad for new building opening.
Sauder School of Business
Newspaper print ad for teaching awards promo.
Sauder School of Business
2015/2016 annual report.
Sauder School of Business
2016/2017 annual report.
Need writing and content strategy support?
Get in touch any time for more info about my experience, availability and rates. I’m always happy to chat informally about your next project, and provide a quote and thoughts on approach.
rob@tincancommunications.com | 604.842.8979